BBC

The BBC has increasingly positioned sustainability at the heart of its operations and programming, recognising its responsibility as a public service broadcaster to inform, inspire and lead by example. Its sustainability strategy focuses on three pillars: reducing environmental impact, embedding sustainability in content, and influencing positive change across the media industry. The corporation has committed to achieving net zero by 2030, targeting emissions from buildings, energy use, production, and travel. Measures include switching to renewable electricity, reducing single-use plastics, and developing low-carbon production standards through the Albert certification scheme—an industry-wide initiative originally developed by the BBC.

Beyond its own footprint, the BBC plays a crucial educational role in shaping public understanding of climate and environmental issues. Flagship programming such as Blue Planet II, Frozen Planet, and Panorama investigations have raised global awareness of biopersity loss, pollution, and the climate crisis, often driving tangible behavioural and policy shifts. Sustainability principles are now woven into storytelling across genres, from drama to sport. Through its editorial reach and institutional influence, the BBC not only aims to decarbonise its operations but also to normalise sustainable thinking in everyday life—reflecting its mission to inform, educate and engage audiences in building a more sustainable future.